When you are making your social media strategy. It is the most important thing that you should understand the basic ways to use social platforms. Although all social platforms are unique in nature and run through unsaid rules.
The performance of your business on social platforms are highly variable. Every great social media strategist or marketers usually learn through trial and error method.
A new social media marketer generally create one content and repurpose it on all platforms. This strategy hardly yields good results. Eg: Post which performs on Facebook, generally trapped in 140 character limit limitation of twitter, Probably the graphic which used on Facebook and Twitter proves useless on Pinterest. So for you, it is very important that you should understand the basic framework of all platforms.
Yes! It is tough for anyone to remember all that but can save below Infographic to use that as the reference guide.
My Clever Agency global social media campaign agency put their effort to compile all information related to how to create a perfect post in a single infographic. Originally introduced in June 2013, the company updated and re-released its visual, now they have published the 6th edition of that updates which now includes Linkedin, Blog Post, Tumbler, Snapchat, YouTube, Facebook, Twitter, Pinterest, Google+, Instagram, and Vine and best and worst timing for putting posts.
This is the complete framework, now you have to just create compelling content which fits respective social platforms.